Group up! Tactics to Help You Better Take Advantage of Domestic Group Travel Demand
Published on June 27, 2025
As international leisure travel continues to soften and federal-related events disappear from calendars, many hotels are left asking the same question: What now?
Here’s the good news—there is still strong demand out there. You just need to know where to look and how to adapt.
Across key U.S. markets, one thing is clear: corporate group travel is holding firm. In fact, as companies look for more cost-effective, stateside options, many are shifting previously international events back to domestic destinations.
So, if you’re in one of these markets—or even near one—now is the time to “group up.”